Industry Analyst Alex Herrera Details How StudioGPU MachStudio Pro Successfully Closes the Gap Between Time and Quality in 3D Production Environments

Los Angeles, CA — February 10, 2010 — StudioGPU announced today the ACM SIGGRAPH Computer Graphics Quarterly, the official publication of the ACM SIGGRAPH organization, has published an industry white paper in the February 2010 issue focusing on StudioGPU MachStudio™ Pro software. The white paper, “Ending the Tradeoff of Time vs. Quality when Creating 3D Computer Graphics Content - Stepping Up the Production Workflow with Real-Time Rendering Software,” by Alex Herrera, senior analyst at Jon Peddie Research, focuses on streamlining 3D workflow and rendering pipelines with non-linear real-time technology.

The white paper highlights the advantages of using the GPU for real-time workflow and rendering in studio-quality production as compared to traditional turn-based 3D modeling and rendering pipelines. It also addresses the many benefits of using innovative real-time 3D workflow and rendering technology to eliminate productivity bottlenecks and liberate artists across a variety of industries, including architectural design, game development, visual effects, advertising and feature film creation.

Some of the many highlights of MachStudio Pro covered in the white paper include:

- The benefits of specialized and programmable GPU shaders as a high-speed path to real-time and near real-time rendering performance
- Refining 3D workflow using independent layers in a non-linear workspace to easily manipulate design elements and create at the “speed of thought”
- The advantages of interacting with complex 3D CG elements such as ambient occlusion, subsurface scattering, complex reflections and refractions, high-dynamic range, advanced depth-of-field manipulation and global illumination
- The efficiency of leveraging an existing IT investment while lowering the financial barriers to film-quality 3D production

For more information about leveraging the GPU for real-time 3D workflow and rendering with MachStudio Pro, read the white paper in the SIGGRAPH CG Quarterly at www.siggraph.org/publications/newsletter/volume-44-number-1.

About MachStudio Pro

Award-winning MachStudio Pro supports Microsoft Windows 7, Windows XP Professional and Windows Vista operating systems on most professional graphic accelerator cards. MachStudio Pro software is available in North America for $3,999 (USD) or bundled with the AMD ATI FirePro V8750 3D workstation graphics accelerator card for $4,999 (USD). For pricing in other regions, visit www.studiogpu.com/buy/locator. Student, education and volume licensing is also available upon request. Visit the StudioGPU web site at www.studiogpu.com.

About StudioGPU

StudioGPU develops software and technology that frees digital artists from the creative shackles of time, money and resources. MachStudio Pro empowers artists and designers working in film, broadcast, game development, computer-assisted design (CAD), and pre- and postproduction to create and manipulate fully rendered film-quality 3D design and animation in real-time.



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