Revenue by region |
||
2021 £’000 |
2020 £’000 |
|
UK |
7,160 |
7,381 |
Europe |
11,460 |
11,080 |
US |
2,908 |
2,250 |
Rest of World |
3,072 |
2,674 |
Total revenue |
24,600 |
23,385 |
The Board assesses the performance of the Group based on a measure of adjusted EBITDA. Adjusted EBITDA is a company-specific measure which is calculated as operating loss before depreciation (including right of use asset depreciation), amortisation and impairment of intangible assets, share-based payment charge and strategic, integration, and other non-recurring items (see note 4).
The following table provides an analysis of the Group’s revenue by country of domicile, split by whether the revenue is recognised at a point in time or over time.
2021 £’000 |
2020 £’000 |
|
UK/Ireland |
8,443 |
8,810 |
At a point in time |
1,081 |
1,651 |
Over time |
7,362 |
7,159 |
Europe |
11,150 |
10,242 |
At a point in time |
1,687 |
2,158 |
Over time |
9,463 |
8,084 |
United States |
2,908 |
2,250 |
At a point in time |
987 |
864 |
Over time |
1,921 |
1,386 |
Australia |
2,099 |
2,083 |
At a point in time |
742 |
915 |
Over time |
1,357 |
1,168 |
24,600 |
23,385 |
As at 31 January 2021, costs to obtain and fulfil a contract of £197,000 were included in other receivables (2020: