FRAMINGHAM, Mass. — (BUSINESS WIRE) — June 14, 2013 — Continued decline in demand for PC desktops has led International Data Corporation ( IDC) to lower its estimate of PC monitors shipped in the first quarter of 2013 (1Q13) to 33.8 million units, down from its previous forecast of 34.7 million units for the quarter. In the latest update of the Worldwide Quarterly PC Monitor Tracker, IDC also lowered its total shipment forecast for 2013 from 140.1 million units to 134.4 million units, which will represent a 9.9% year-on-year decline. By 2017, worldwide shipments are expected to drop further to 113.6 million units.
"The continued decline in PC desktops is bringing about changes in strategy and product focus in the PC monitor market," said Jennifer Song, Research Analyst at IDC. "With Windows 8 operating system, we expect to see more touch-based monitors although price points are a little high. Average screen size of the market is also expected to increase to 21.4" in 2017 from 20.4" in 2012."
Technology Highlights
- LED Backlight technology holds 69.2% of market share with 26.6 million units compared to CCFL backlight. This represents a year-over-year increase of 15.7 percentage points from 2012 Q1 with 20.5 million units.
- Aspect Ratio 16:9 continues to dominate with about 75% market share, which is more than four times the second most widely used aspect ratio of 16:10.
- TV tuners in monitors are expected to grow to 7.6% share by 2017 from 5.7% share in 2013.
Vendor Highlights
- Samsung – Samsung continued to be the number 1 ranked vendor in 1Q13 with worldwide market share of 14.4% despite a year-over-year decline of -19.6% on shipments of 4.8 million units.
- Dell - Dell actually had positive year-over-year growth of 31% in Latin America despite a decline of -9.1% worldwide. Dell also ranked number one in the United States and Japan, with market shares of 49% and 51%, respectively.
- HP – Despite being ranked number 3 worldwide, HP was the number 2 vendor in five out of eight regional markets.
- LG – LG ranked number 1 in the Latin America market for 1Q13, representing 37% share. This is a move up in ranking from last year, when Samsung held the number 1 position in the region.
- AOC – AOC is the only vendor in the Top 5 that saw positive year-over-year growth of 1.5% at a worldwide level.
Worldwide PC Monitor Unit Shipments, Market Share, and Year-over-Year Growth, First Quarter 2013
| Vendors | 1Q13 Unit Shipments | 1Q13 Market Share | 1Q12 Unit Shipments | 1Q12 Market Share | 1Q13/1Q12 Growth | ||||||
| 1. Samsung | 4,884,060 | 14.4% | 6,076,264 | 15.8% | -19.6% | ||||||
| 2. Dell | 4,448,731 | 13.2% | 4,895,348 | 12.7% | -9.1% | ||||||
| 3. HP | 3,565,752 | 10.5% | 4,292,250 | 11.2% | -16.9% | ||||||
| 4. LG | 3,450,597 | 10.2% | 3,624,188 | 9.4% | -4.8% | ||||||
| 5. AOC | 2,837,139 | 8.4% | 2,795,200 | 7.3% | +1.5% | ||||||
| All Vendors | 33,811,770 | 100% | 38,481,670 | 100% | -12.1% |
Source: IDC the Worldwide Quarterly PC Monitor Tracker, June 2013.
In addition to the table above, a graphic illustrating the worldwide market share for the top 5 PC monitor vendors in 1Q13 is available at IDC.com. Instructions on how to embed this graphic into online news articles and social media can be found by viewing this press release on IDC.com.
About IDC Trackers
IDC Tracker products provide accurate and timely market size, vendor share, and forecasts for hundreds of technology markets from more than 100 countries around the globe. Using proprietary tools and research processes, IDC's Trackers are updated on a semiannual, quarterly, and monthly basis. Tracker results are delivered to clients in user-friendly excel deliverables and on-line query tools. The IDC Tracker Charts app allows users to view data charts from the most recent IDC Tracker products on their iPhone and iPad.
About IDC
International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. IDC helps IT professionals, business executives, and the investment community to make fact-based decisions on technology purchases and business strategy. More than 1,000 IDC analysts provide global, regional, and local expertise on technology and industry opportunities and trends in over 110 countries. For more than 49 years, IDC has provided strategic insights to help our clients achieve their key business objectives. IDC is a subsidiary of IDG, the world's leading technology media, research, and events company. You can learn more about IDC by visiting www.idc.com.
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