Hayabusa™ platform delivers simultaneous 120 dB ultra-high dynamic range (UHDR) with LED flicker mitigation (LFM) imaging in a range of sizes from 1 MP to 5 MP
PHOENIX — (BUSINESS WIRE) — October 25, 2017 — ON Semiconductor (Nasdaq: ON), driving energy efficient innovations and the market leader in automotive imaging, today announced a CMOS image sensor platform that brings new levels of performance and image quality to automotive applications such as ADAS, mirror replacement, rear and surround view systems, and autonomous driving. The Hayabusa™ platform features a ground-breaking 3.0-micron backside illuminated pixel design that delivers a charge capacity of 100,000 electrons, the highest in the industry, with other key automotive features such as simultaneous on-chip high dynamic range (HDR) with LED flicker mitigation (LFM), plus real-time functional safety and automotive grade qualification.
“The Hayabusa family enables automakers to meet the evolving standards for ADAS such as European NCAP 2020, and offers next-generation features such as electronic mirrors and high-resolution surround view systems with anti-flicker technology. The scalable approach of the sensors from ½” to ¼” optical sizes reduces customer development time and effort for multiple car platforms, giving them a time-to-market advantage,” said Ross Jatou, VP and GM of the Automotive Solutions Division at ON Semiconductor. “ON Semiconductor has been shipping image sensors with this pixel architecture in high-end digital cameras for cinematography and television. We are now putting this proven architecture into new sensors developed from the ground up for automotive standards.”
The high charge capacity of this pixel design enables every device in the Hayabusa family to deliver Super-Exposure capability, which results in 120-decibel (dB) HDR images with LFM for high image fidelity in the most challenging scenes without sacrificing low-light sensitivity. The simultaneous HDR and LFM capability is especially important in enhancing safety, as it ensures that all objects and potential hazards can be identified in both very dark and very bright areas of the scene. With the widespread use of LEDs for front and rear lighting, as well as traffic signs, the LFM capability of the platform makes certain that pulsed light sources do not appear to flicker, which can lead to driver distraction or, in the case of front facing ADAS, the misinterpretation of a scene by machine vision algorithms.
The Hayabusa product family also features real-time, ISO26262-compliant functional safety capabilities to alert the system processor if the sensor has any issues or potential errors. These features enable system designs rated up to ASIL-C. The real-time capability enables errors to be identified immediately rather than waiting for the full image to be transferred to the processor and then waiting for image analysis. This faster response time means the system processor can take immediate action to remedy the issue, which is crucial when considering that a vehicle moving on a freeway easily covers 100 feet in less than one second.
The first product in this family, the 2.6 megapixel (MP) AR0233 CMOS image sensor, is capable of running at 60 fps while simultaneously delivering ultra-high dynamic range and LED flicker mitigation along with all of the Hayabusa platform features. Samples are available now to early access customers. Contact your ON Semiconductor sales representative for more information.
About ON Semiconductor
ON Semiconductor (Nasdaq: ON) is driving energy efficient innovations, empowering customers to reduce global energy use. The company is a leading supplier of semiconductor-based solutions, offering a comprehensive portfolio of energy efficient, power management, analog, sensors, logic, timing, connectivity, discrete, SoC and custom devices. The company’s products help engineers solve their unique design challenges in automotive, communications, computing, consumer, industrial, medical, aerospace and defense applications. ON Semiconductor operates a responsive, reliable, world-class supply chain and quality program, a robust compliance and ethics program, and a network of manufacturing facilities, sales offices and design centers in key markets throughout North America, Europe and the Asia Pacific regions. For more information, visit http://www.onsemi.com.
- Follow @onsemi on Twitter.
ON Semiconductor and the ON Semiconductor logo are registered trademarks of Semiconductor Components Industries, LLC. All other brand and product names appearing in this document are registered trademarks or trademarks of their respective holders. Although the company references its website in this news release, information on the website is not to be incorporated herein.
View source version on businesswire.com: http://www.businesswire.com/news/home/20171025005307/en/
Contact:
ON Semiconductor
Veronika Holscher, 408-660-2688
Public
Relations
Email Contact
or
Parag
Agarwal, 602-244-3437
Vice President Investor Relations and
Corporate Development
Email Contact
