Vuforia Project Chalk to Deliver Breakthrough Augmented Reality Experience
SANTA CLARA, Calif. — (BUSINESS WIRE) — May 31, 2017 — PTC (NASDAQ: PTC) today announced from Augmented World Expo that the Vuforia® platform, the most widely used software platform for augmented reality (AR) application development, will expand to include a new remote presence capability for developers, consumers, and businesses.
Vuforia Project Chalk will bring a new dimension of interactivity to a video call, in which one person can digitally annotate another’s physical environment. The result is one person can provide guidance to another from a remote location with similar effectiveness as being in the same physical space.
Project Chalk will enable people of all ages to complete unfamiliar or challenging tasks with guidance from friends, family, colleagues, and professionals. For example, busy parents can assist children with homework or projects at home, do-it-your-selfers can get assistance from each other or a local handyman, and families with aging members can provide guidance to overcome everyday challenging tasks.
Additionally, Project Chalk will enable a wide range of mobile workers – from service technicians to sales personnel – to troubleshoot and solve problems with increased ease, speed, and accuracy.
“We see Project Chalk as a fundamentally disruptive form of remote communication that will be well received across multiple sectors and for multiple use cases,” said Eric Abbruzzese, principal analyst, ABI Research. “We envision this capability being used beyond the enterprise on everyday devices across platforms.”
Project Chalk uses proven computer vision technologies in the Vuforia platform to deliver a breakthrough experience across a wide range of phones, tablets, and digital eyewear. Developers will be able to incorporate Project Chalk capabilities in existing Vuforia-powered applications for iOS, Android, and Windows using Vuforia SDKs. Additionally, Project Chalk will be made available as a standalone application via app stores. The application will support a freemium model with plans for both personal and business use.
“Vuforia Project Chalk will deliver a new mode of communication with the potential to improve our personal and professional lives,” said Jay Wright, president, Vuforia. “While we understand its use for helping others, Project Chalk will also enable a new generation of AR applications for people to create digital content to be shared on the physical world.”
Vuforia Project Chalk is expected to be available for developers in Vuforia SDKs, and for consumers and businesses via app stores in Fall 2017. For more information about Project Chalk, please visit www.vuforia.com/projectchalk.
About Vuforia
The Vuforia® platform is the most
widely used software platform for augmented reality applications. For
developers, it delivers a cross platform solution for attaching digital
content to physical objects and environments. For consumers and
businesses, it provides a communications solution for remote assistance
and collaboration. For device makers, it delivers critical technology
blocks that provide optimized experiences on rapidly evolving hardware
technologies. Originally launched in 2011, Vuforia is supported by a
global ecosystem of more than 350,000 developers and partners. Vuforia
has enabled more than 40,000 applications for consumer and business use
on a range of handheld and headworn devices.
Vuforia is a product of PTC Inc.
About PTC
PTC has the most robust Internet of Things
technology in the world. In 1986 we revolutionized digital 3D design,
and in 1998 were first to market with Internet-based PLM. Now our
leading IoT and AR platform and field-proven solutions bring together
the physical and digital worlds to reinvent the way you create, operate,
and service products. With PTC, global manufacturers and an ecosystem of
partners and developers can capitalize on the promise of the IoT today
and drive the future of innovation.
The timing of any product release, including any features or functionality, is subject to change at PTC’s discretion.
Vuforia, PTC, and the PTC logo are trademarks or registered trademarks of PTC Inc. or its subsidiaries in the United States and other countries.
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