Video gaming fans, toy industry retailers, and pop culture journalists/bloggers and media can meet pop culture's newest, most popular and influential YouTube gaming stars at New York Comic Con, October 8-11th, booth 556, including celebrity status Tube Hero Ali-A.
SUNRISE, Fla. and NEW YORK, Sept. 30, 2015 — (PRNewswire) — The Jazwares' brand Tube Heroes https://tubeheroes.com/ announces its action-packed New York Comic Con agenda October 8-11th at booth 556. Answering the call of today's Gen Z teens and tweens who care more about YouTube stars than mainstream media, it is here gaming fans can meet their favorite Tube Hero offline and in real-time including Ali-A.For the first time ever Tube Heroes, a branded product line launched in June 2015, unites at New York Comic Con with a star-studded line-up of Tube Hero special appearances, photo opportunities, autograph signings and exclusive product offerings. Fans and media can meet these YouTube celebrities in every dimension - IRL, avatars, toy versions, or on screen.
The Big Tube Heroes Agenda | |
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Who: |
YouTuber Gaming Fans, Comic Con Media, Toy Industry Retailers |
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What: |
Meet Your Favorite Tube Heroes IRL |
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Ali-A Oct. 8-10th |
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When: |
October 8th-11th |
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Daily Meet and Greet |
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11:00 am to 1:00 pm |
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3:00 pm to 5:00 pm |
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Where: |
Booth 556 |
Other revolutionary news stories and announcements to be released at New York Comic Con include: Up Close and Personal with Ali-A, Inside the Tube Heroes Branded Program, Tube Heroes 2016 Content Line up and more.
Who are these Tube Heroes and what's the big deal? A recent survey in Variety magazine revealed teens and tweens are more enamoured with YouTube stars than the biggest celebrities in film, TV, and music. With more than 131 million YouTube subscribers, and 31 Billion views, Tube Heroes are real-life YouTube gaming personalities giving new meaning to the term action hero. They play an influential role to teens and tweens following the gaming industry. Being a Tube Heroes represents the milestone of making it as a YouTube star.
"Real is the new cool when it comes to today's Gen Z kids," said Judd Zebersky, CEO of Jazwares - a leading manufacturer of toy and entertainment innovation. "Online real life tube heroes are the new superheroes of our time. Fans interact with them on a daily basis and have been begging for product. It is with great excitement that Jazwares is able to work closely with top influencers not only to introduce product in many categories, but also to build compelling stories with our very talented Tube Heroes."
Besides New York Comic Con, fans can subscribe to Tube Heroes on YouTube or find the persona-branded action figures and plush toys at Target, Walmart, Toys R Us, and other retail locations.
What's next? Mobile apps, girls and international expansion.
A mobile game app is coming, engaging fans to race Tube Heroes Karts. In the next six months, Tube Heroes is on track to expand its line beyond video gaming celebrities to other exciting categories like dance and fashion. In addition, the brand will expand and cross the border to markets including Latin America, Spain, Japan, Germany, Poland and Brazil and bringing a pool of Tube Heroes from those specific regions.
Stay "tubed" for more on New York Comic Con news and more by following us on Twitter and Liking us on Facebook and subscribing to YouTube.
About
Tube Heroes, a brand of Jazwares, LLC
With its focus on creativity, innovation and function, Jazwares has established itself as a well-respected leader in the licensed products industry. Delivering diverse lines of toys and consumer electronics, the company's products feature some of the best entertainment properties in the world. Through the expertise of their product development team, Jazwares continues to offer a wide array of merchandise at major retailers globally. The portfolio includes Minecraft®, Peppa Pig®, Terraria®, Adventure Time®, Plants vs. Zombies®, Star Wars® and Teen Titans Go!®, among others. Jazwares' goal is to invent toys and related products that are new to the marketplace, featuring the brands that kids want, at an affordable price. For more information about Jazwares, Inc., please visit
www.jazwares.com.
About New York Comic Con
New York Comic Con, the crown jewel of New York Super Week, will take place October 8-11 at the Javits Center in New York City. The show is the East Coast's biggest and most exciting popular culture convention with the latest and greatest in comics, graphic novels, anime, manga, video games, toys, movies, and television.
Tube Heroes Contact
Diana Dumet
Email
C. 786-493-0640
Media Contacts
Lisa Buyer 561-703-8555
Email
Sheila Duffy-Lehrman
Email
Tropic Survival Adv. & Marketing and CometAds
305-904-7209 cell
Photo -
http://photos.prnewswire.com/prnh/20150929/272016
Photo -
http://photos.prnewswire.com/prnh/20150929/272017
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SOURCE Jazwares' Tube Heroes
Contact: |
Jazwares' Tube Heroes
Web: http://www.jazwares.com |