Annual ARM event showcases the future of embedded design, mobile connectivity, security and energy efficiency.

What
UBM Electronics, the daily source of essential business and technical information for the electronics industry's decision makers, and ARM, the leading supplier of semiconductor IP, invite media and analysts to attend ARM TechCon 2012. This event will focus on the future of embedded systems, mobile computing, secure and seamless connectivity and energy efficient servers. The scalable high performance, power efficiency, scalability and inherent security of ARM processor-based multicore designs are defining the future of mobile computing and communications. From sensors to servers, ARM is rapidly becoming the processor of choice for embedded design and devices. The annual ARM TechCon event will showcase the latest advancement and technologies shaping the future of embedded products. ARM CPU and GPU chips and ARM supported tools, software and third-party IP are optimized to deliver the functionality needed for advanced multimedia, cloud computing and a full range of apps on the go. Learn how the latest devices, tools and software from ARM's extensive Connected Community ecosystem are defining the future of an always-connected mobile world.  

Why
ARM TechCon is the largest single U.S. event dedicated to the ARM architecture. In one location, this event provides access to more than 80 exhibitors, 90 hours of classroom sessions and presentations, 10 technical tracks, three morning sessions of keynotes and exposure to the latest ARM IP-based solutions. Smart mobile devices are the nexus of the modern age, driven by always-on connectivity and interactive communications.  As the standard architecture in more than 95 percent of mobile phones and tablets, ARM is the technology behind the future of mobile computing. The scalable nature of ARM technology is such that it is becoming the processor of choice outside of the mobile market. The architecture is optimized for a broad range of applications from sensors to servers. Attend ARM TechCon and see what the future holds. ARM is at the heart of next generation embedded devices; spanning MCUs, FPGAs and MPUs offering leading energy efficiency and performance.

When
October 30 – November 1, 2012

Where
The Santa Clara Convention Center, Santa Clara, California

How
Qualified Media and Industry Analysts can register online now at the following link, or in the media center at the event in Room 209.

Online Registration:  https://armtechcon.reg.ubmelectronics.com/2012/index/registrations/media?cid=MA

General Information
The ARM TechCon 2012 program includes more than 85 sessions led by industry experts teaching the latest strategies and techniques for designing or developing with ARM. The event addresses areas such as developing for open source platforms, low-power design, safety and security and the latest in human interface design. Attendees can select the content track that best suits their role in developing solutions based on the ARM architecture.

For a full schedule of events and activities at ARM TechCon 2012 visit: http://e.ubmelectronics.com/armtechcon/index.html

For more information on the syllabus, visit http://e.ubmelectronics.com/armtechcon/aae?cid=mediaalert

Follow ARM TechCon

• Facebook:  http://www.facebook.com/ARMTechCon
• Twitter:  http://twitter.com/ARMTechCon
• LinkedIn:  http://www.linkedin.com/groups?mostPopular=&gid=202523
• ARM YouTube Channel:  http://www.youtube.com/ARMflix

About UBM Electronics  
UBM Electronics is the global leader in media and marketing solutions for the electronics industry. UBM Electronics delivers results for the key influencers and decision makers involved in the design, development and commercialization of technology through its market leading brands, peer communities and professional education services.   More than 2.3 million engineering professionals engage with UBM Electronics brands which include EE Times, EDN, EDN China, EDN Asia, EDN Japan, Design News and Test & Measurement World, TechOnline, Designlines and Embedded.com across the globe to accelerate technology sales. The international electronics community gathers at UBM Electronics market leading events such as the Embedded Systems Conferences, DesignCon and ARM TechCon to share, learn, discuss, and advance the critical issues and challenges facing the electronics industry. Additionally, UBM Electronics provides end-to-end services ranging from next-generation marketing, integrated media, custom solutions and research.  UBM Electronics is part of UBM (UBM.L) a global provider of media and information services for professional B2B communities and markets.

About UBM plc
UBM plc is a leading global business media company. We inform markets and bring the world's buyers and sellers together at events, online, in print and provide them with the information they need to do business successfully. We focus on serving professional commercial communities, from doctors to game developers, from journalists to jewellery traders, from farmers to pharmacists around the world. Our 6,000 staff in more than 30 countries are organised into specialist teams that serve these communities, helping them to do business and their markets to work effectively and efficiently.

For more information on ARM TechCon please contact:
Leslie Clavin, Vice President, Racepoint Group
T: 415-694-6717, E: Email Contact

For more information on UBM Electronics please contact:
Felicia Hamerman, Vice President, Marketing
T: 516.562.5652, E: Email Contact

SOURCE UBM Electronics