DALLAS & FORT WORTH, Texas — (BUSINESS WIRE) — November 8, 2016 — Mouser Electronics, Inc., the authorized global distributor with the newest semiconductors and electronic components, congratulates its Marketing team for winning several ECIA Marketing Awards at the recent Electronic Components Industry Association (ECIA) Executive Conference, held October 23 – 25 in Chicago. ECIA, the industry’s leading non-profit organization dedicated to supporting the expanding needs and interests of the authorized electronics supply chain, honored Mouser’s Marketing team for its creativity in multiple areas:
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Mouser Electronics received several top ECIA marketing awards at the recent Electronic Components Industry Association (ECIA) Executive Conference. (Photo: Business Wire)
- People’s Choice awardfor Best Co-Op Marketing for its Texas Instruments and Lumileds digital email campaign.
- Best Integrated Marketing for the Empowering Innovation Together™ Project Heroesseries.
- Best Brand/Image Print Marketing for its buyer-focused ads.
- Honorable Mention in Corporate Activism for ongoing support of STEM educational programs, including FIRST® robotics
“We are very grateful to ECIA for these industry marketing awards,” said Kevin Hess, Mouser Senior Vice President of Marketing. “Our Marketing team works very hard to produce best-in-class results for Mouser, our employees, our customers, and our manufacturer partners. They deserve recognition for their creativity and dedication. These awards pay tribute to their outstanding work and acknowledge the outstanding talents of the team.”
ECIA presented another top award to Todd McAtee, Mouser’s Vice President of Americas, Business Development for Mouser Electronics, who was honored with the ECIA Distinguished Service Award for his role in helping to foster membership within the manufacturer representatives community.
The annual ECIA Marketing Awards present an opportunity to gain national recognition for marketing excellence for members of the ECIA organization. The awards program is co-sponsored by Penton’s Design Engineering & Sourcing Group. Since 2002, this competition has celebrated the electronic component industry's devotion to marketing their brands and supporting the industry’s non-profit association.For more information on Mouser’s awards and recognition, visit www.mouser.com/awards or www.mouser.com/pressroom.
With its broad product line and unsurpassed customer service, Mouser caters to design engineers and buyers by delivering What’s Next in advanced technologies. Mouser offers customers 22 global support locations and stocks the world’s widest selection of the latest semiconductors and electronic components for the newest design projects. Mouser Electronics’ website is updated daily and searches more than 10 million products to locate over 4 million orderable part numbers available for easy online purchase. Mouser.com also houses data sheets, supplier-specific reference designs, application notes, technical design information, and engineering tools.
About Mouser Electronics
Mouser Electronics, a subsidiary of TTI, Inc., is part of Warren Buffett's Berkshire Hathaway family of companies. Mouser is an award-winning, authorized semiconductor and electronic component distributor focused on rapid New Product Introductions from its manufacturing partners for electronic design engineers and buyers. Mouser.com features more than 4 million products from more than 600 manufacturers. The global distributor’s website offers multiple languages and currencies, providing designers worldwide with the newest data on the components now available for the next generation of electronic devices. Mouser ships globally to over 500,000 customers in 170 countries from its 750,000 sq. ft. state-of-the-art facility south of Dallas, Texas. For more information, visit www.mouser.com.
About ECIA
The Electronic Components Industry Association (ECIA) is made up of the leading electronic component manufacturers, their manufacturer representatives and authorized distributors. ECIA members share a common goal of promoting and improving the business environment for the authorized sale of electronic components to the end customer. Comprised of a broad array of leaders and professionals representing all phases of the electronics components supply chain, ECIA is where business optimization, product authentication and industry advocacy come together. ECIA members develop industry guidelines and technical standards, as well as generating critical business intelligence. For more information, visit www.ecianow.org or call 678-393-9990.
Trademarks
Mouser and Mouser Electronics are registered trademarks of Mouser Electronics, Inc. All other products, logos, and company names mentioned herein may be trademarks of their respective owners.
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Mouser Electronics
Further information, contact:
Kevin Hess, 817-804-3833
Senior Vice President of Marketing
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or
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Kelly DeGarmo, 817-804-7764
Manager, Corporate Communications and Media Relations
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